How to improve your local ranking on Google Google Business Profile Help

Thursday, June 12, 2025

Before moving to the next step, it’s essential that your content is structured and formatted correctly. This might be the most important step in our downloadable checklist. Here are some real examples of content that is currently ranking in Google’s AI Overviews.

how to rank on google

Google SEO Tools and Software

how to rank on google

That means everyone, regardless of their abilities, can use it. Consider a hosting solution like Elementor’s WordPress Hosting. This hosting is built to work seamlessly with Elementor, ensuring optimal performance and faster loading times for your Elementor-powered website. If you have an additional question, drop it in the comments section below this article.

The Easiest Shortcut to Good Links

Knowing that, you would expect that faster pages would generally outrank slower ones. As this is a correlation study, it’s impossible to determine the underlying reason behind this relationship from our data alone. Comprehensive content with a high “Content Grade” (via Clearscope), significantly outperformed content that didn’t cover a topic in-depth.

how to rank on google

Google’s algorithm has become adept at spotting “keyword stuffing” and penalizes pages that use keywords excessively, in ways that interfere with the reading experience. A good way to avoid being penalized for “keyword stuffing” is to read your copy aloud — if your keyword use sounds unnatural, you may get flagged for stuffing. To correct this, you can replace your focus keyword with secondary keywords you want the blog to rank for. When you refresh old content, simply slapping a newer date on the post won’t do much for Google’s algorithm. You need to also make significant changes to the copy to ensure that it’s still relevant. You can also do a quick audit of competitors who are gaining ground and see which points they’re covering that you can add to your content as well.

  • Therefore, you combine all the points we’ve mentioned above and can rank higher.
  • In other words, make sure when people search for your keyword—and they eventually find you—you are the last result they need to click.
  • Learning how to rank higher on Google can transform your online efforts.
  • If those don’t move the needle, invest in more challenging things like link building.

For example, the search engine results page (SERP) for “best protein powder” has a lot of product roundups. If you want to challenge the top pages, you must create something better. This feature lets potential customers quickly assess your business’s reputation by viewing your average star rating, total reviews, and specific reviewer comments. When customers leave reviews for your business on Google Reviews, these testimonials will be prominently displayed on your Google Business Profile. It’s worth noting that page speed, in particular, is a relative ranking factor in many ways.

how to rank on google

That way, the authority of your older posts increases and makes their links to your content even more valuable. With tools like these, you can track backlinks, flag “toxic” backlinks for removal and generally stay on top of your backlinking strategy. The only problem is, most people don’t dig very far to BHS Links find good content.

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